Educational charity gives African community a voice

A charity that funds schools in Africa has launched an innovative social media campaign to raise funds and engage Western supporters.

African community gets voice
African community gets voice

Educational charity Learn As One is reporting live from a community in Zambia which needs £25,000 to build a school.

The charity is posting regular Twitter updates and a photo-led blog of its visit to the community.

Visitors to the charity’s site will be able to ask the Zambian community questions online, as well as seeing the positive impact of their donations.

Learn As One will give the community a video camera to continue to document and post regular reports on their progress once the charity staff return home at the end of May.

The charity hopes these online tools will give African communities a voice to tell donors what they really need, instead of what someone thousands of miles away thinks they need.

Charity founder Steve Heyes said: ‘Following our trip to Zambia, our long-term goal is to establish a model which can be replicated in other developing countries with similar needs.

‘We believe our success will lie in the desire for people wanting to be able to interact with the community they are helping and see the direct action and results that their support enables’, he added.

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