The Week in City & Corporate

Trefgarne to leave BP, Axa UK reviews entire marketing services roster.

- BP director of media and research George Trefgarne is to leave the oil giant at the end of May. He joined the company in 2006 after a 15-year career in journalism, including a stint as City editor on The Sunday Telegraph.

- Weber Shandwick has found the majority (66 per cent) of financial services companies have been silent recently in communicating about the troublesome economy on their corporate websites. The agency examined the homepages of 55 US and European/EMEA financial services companies weekly since mid-October. Communications steadily increased from mid-October to mid-February (27 per cent to 45 per cent), but dropped drastically during the last week of February.

- AXA UK is reviewing its entire marketing services roster, including PR. The firm will bring existing PR agency relationships into a roster format later this year, but said there was no opportunity for other agencies to get involved. Axa PP currently uses FD and Paratus.

- Broadgate has been named as PR adviser for Barnett Waddingham, one of the UK's largest independent firms of actuaries and consultants. It will launch a campaign focusing on maximising coverage across national and industry trade media, as well as reputation building.

- Cubitt Consulting has brought in Caroline Merrell as a director. She joins from Temple Bar Advisory, where she was an account director. Previously, she was a senior correspondent at The Times, covering banking, insurance and personal finance.

- CitySavvy has appointed Richard Neve to its board to strengthen its continental presence. Neve was previously CEO of the Dutch office of Trimedia, a subsidiary of global PR firm Huntsworth. In 1997 he set up Neve PR, which was renamed Trimedia The Netherlands in 2006 after a merger between Huntsworth and Incepta.

- Peregrine Communications has hired Jayne Adair as an associate. Previously, she was head of research in the financial services division at executive search firm Solomon Page.

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