The Week in Charities

- Greenpeace plans to award an annual prize to a company it deems guilty of advertising 'greenwash'. The first annual 'Emerald Paintbrush' award was recently presented to BP. At the end of 2008, members of the Greenpeace press team staged an impromptu awards ceremony at the oil and gas company's HQ to present the award. Greenpeace says the firm's adverts, which claim commitment to alternative energy sources, are misleading because the majority of its investment remains in fossil fuels.

- The Meat Training Council, a charity that deals with education in the meat and poultry sector, has taken on food chain specialists Chamberlain. The agency will promote the benefits of industry qualifications, to help the charity's commercial food and drink qualifications arm. Chamberlain is owned by Cambridge-based Ware Anthony Rust.

- Comms agencies are the second most popular industry partners for charities, a Charities Aid Foundation survey has found. Charities believe agencies can offer innovative benefits to their brands. More than 51 per cent of the 161 charities asked said the comms industry was in their top three most wished for partners, beaten only by 62 per cent for the finance industry.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.