College Hill swoops for digital outfit

Digital design and branding agency Tonic is to become part of the College Hill Group, after the City PR firm bought a stake in the agency.

BRAVIA: launch campaign
BRAVIA: launch campaign

Tonic aims to connect global brands with its stakeholders through the creative use of digital media. It recently won Campaign of the Year for the Sony Europe BRAVIA Launch (pictured) campaign from Campaign Magazine.

College Hill has made the investment to complement its existing creative business - The College. As well as branding and corporate design, the agency's creative practice is increasingly engaged with online financial reporting, IR websites and digital solutions

College Hill Chairman Alex Sandberg said: ‘Online financial reporting and online PR are vital skills today. Add creativity to the mix, which Tonic does, and we bring another dimension to our service to clients.'

Tonic, founded in 1998, employs around forty people and has built a high-profile client roster of both consumer and corporate brands including Sony Europe, Telenor, Fortis, GSK, UBS, MTV Europe and Nokia.

The firm is also known for the multimedia panels used along the elevators in London tube stations.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has been sent home for the day after being told by the judge earlier this afternoon that he will now accept majority verdicts.

Labour "fooling themselves" over plans to combat attacks on Miliband

Labour "fooling themselves" over plans to combat attacks on Miliband

Conservative-leaning public affairs experts have questioned the value of Labour's adoption of US-style campaigning tactics in the wake of the opposition hiring election strategist David Axelrod.

PLMR appoints Professor Tim Morris as non-executive director

The vet who helped establish the British Horseracing Authority's anti-doping and animal welfare programme has joined PLMR as a non-executive director.