Harvard wins mobile tech account

Harvard PR has won a competitive pitch to be the first UK agency for the mobile technology company Valimo.

Charlotte West: Harvard PR director
Charlotte West: Harvard PR director

The Finnish brand was founded by former Nokia executives. It provides security technology to allow people to access financial services, such as online banking, on their mobile phones.

The technology is compatible with all GSM mobile phones and has been used by banks, governments, and corporations across Europe.

Charlotte West, director at Harvard PR will lead the retained account.

The media and analyst relations campaign will aim to increase brand awareness among mobile operators and financial organisations in the UK.

Harvard will also work to raise Valimo's profile in the run-up to the 2009 Mobile World conference.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

EasyJet aimed to break the world record for the highest ever theatrical performance for Shakespeare's 450th birthday yesterday with the Reduced Shakespeare Company performing on a flight from Gatwick to Verona.

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Senior executives from IBM, Nestlé, Vedanta, GE, Cargill, Philips and Allianz will be among the speakers at PRWeek's first Global Congress.

Max Clifford trial jury reconvenes with majority verdicts direction

Max Clifford trial jury reconvenes with majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has reconvened after being told by the judge yesterday afternoon that he will now accept majority verdicts.

The latest social media fail case study: #myNYPD

The latest social media fail case study: #myNYPD

The New York Police Department's Twitter fail offers another social media lesson for organisations.