YouTube in hunt for EMEA comms head

YouTube is to get its first head of comms for Europe, the Middle East and Africa as the website continues to court controversy in the media.

Google European comms director D-J Collins is looking to hire a head of comms for the EMEA region.

Google bought YouTube in 2006 for £883m and the newly created role will be part of Google's London-based comms and public affairs team.

The job is expected to attract a flood of applicants from tech PR consultancies.

YouTube has been accused of encouraging violence through videos posted on its site, including those of Matti Juhani Saari, who this week killed ten students in Finland.

Google has responded to the accusations by introducing guidelines prohibiting users from uploading videos that directly incite violence.

Stephen Waddington, MD of Rainier PR, said YouTube had been given a rough ride by some of the media. 'Blaming YouTube for fuelling violence makes about as much sense as blaming mobile phone or video camera manufactures,' he said.

Lee Nugent, MD of Nelson Bostock, said recent coverage demonstrated the challenging nature of the new role.

'The candidate will have to be adept at handling tabloid frenzy crises,' he said. 'YouTube can do so much good, but it's easy to criticise some of the things that occur when you have an open forum.'

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Max Clifford trial jury finishes sixth day of deliberations

Max Clifford trial jury finishes sixth day of deliberations

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has been sent home and will reconvene tomorrow morning for a seventh day of deliberations.

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Fishburn's management have defended their reinvention of the 23-year-old agency amid industry mutterings, fed by a series of director-level departures, about the direction in which it is going.

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

EasyJet aimed to break the world record for the highest ever theatrical performance for Shakespeare's 450th birthday yesterday with the Reduced Shakespeare Company performing on a flight from Gatwick to Verona.

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Senior executives from IBM, Nestlé, Vedanta, GE, Cargill, Philips and Allianz will be among the speakers at PRWeek's first Global Congress.