Healthcare: The Week in Healthcare

Virgo Health PR rebrand

VIRGO HEALTH PR is rebranding as Virgo Health and is splitting the agency into three businesses: Virgo Health PR, Virgo Health Education and Virgo Health Public Affairs. In addition Virgo has launched a strategy consultancy practice Virgo Vantage. Joint MDs Angie Wiles and Sarah Matthew will become joint chief executives.

ULTRASIS, the healthcare technology firm, has appointed JBP for a wide-ranging brief. The move comes as AIM-listed Ultrasis aims to promote a 'flagship' product to a wider audience.

IMPRESS PR, the life science agency, has brought in Northern Exposure founder and MD Richard Kerns to expand the US-based agency's European and UK services.

Spink PR has been brought on board to handle the media relations activity for Gastro 2009, the London-based global conference for the world's leading gastroenterologists in November next year.

REYNOLDS-MACKENZIE has appointed Virgo Health staffer Tina Batchelor as an associate director. She will head up accounts for clients including Roche and Pfizer Oncology.

For breaking healthcare news, check prweek.com/uk/healthcare.

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