Taylor Herring boosts sumo.tv

Taylor Herring is to promote a popular 'short attention span' online TV channel run by Loaded magazine founder James Brown.

The entertainment agency will build awareness of sumo.tv, which broadcasts quirky clips from the internet.

Sumo.tv was launched in November 2006, and ranks above ITV and Channel 4 in the Alexa web ranking.

Brown is group creative director and editorial director.

Taylor Herring has been handed a 12-month brief.

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