Price comparison site seeks PR aid

Price comparison website comparethemarket.com is on the hunt for a consumer PR agency.

Comparethemarket.com - which is owned by the Bud­get Group - does not currently retain an agency.

PR manager Faith McMath said the brand is ‘planning a significant marketing investment and is looking for PR support to integrate and complement that'.

Comparethemarket.com worked with Frank PR for its launch. The site operates in a crowded market, with competitors such as money­supermarket.com - which compares a large number of different products and ser­vices - and Admiral-owned ­confused.com.

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