Upward Curve to promote sensible drinking comp

Mentor UK has tasked Upward Curve with promoting a competition awarding schemes which prevent under 14s from misusing alcohol.

The national Mentor UK CHAMP Awards is run by drug and alcohol misuse prevention charity Mentor UK and supported by drinks giant Diageo.

Three £20,000 prizes are up for grabs to eligible schemes which include after school clubs and youth community programmes.

Upward Curve is launching a media campaign to encourage eligible schemes to enter the awards. The agency will promote the shortlisted entries as well as promoting the award winners.

A shortlist will be drawn up by May, and the winners presented in November. The final selection of winners will be made by panels of young people under 14.

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