Prospect of badger slaughter keeps RSPCA in the spotlight

The RSPCA has scooped the top NGO Watch spot for the fourth consecutive month.

It secured 274 mentions after criticising government proposals for a widespread slaughter of badgers to fight bovine tuberculosis, which the nocturnal creatures are believed to carry.

RSPCA head of wildlife science Rob Atkinson said the policy ‘would mean senseless slaughter, enormous suffering and be scientifically bankrupt’.

The Royal British Legion shot to second place with its annual poppy appeal, which included a virtual poppy on Facebook that users could download or send to friends.

'The traditionally high level of media attention paid to the legion’s poppy appeal was augmented by its high-profile online strategy,’ said Infonic spokesman Lawrence Ampofo. ‘Using Facebook attracted widespread approval by the media and suggested that the use of social networking sites will result in a successful appeal.’

Cancer Research UK climbed to third place after responding to a report on obesity by the World Cancer Research Fund. The report, which The Daily Telegraph called ‘the most comprehensive review of the evidence linking obesity to cancer’, concluded that a reduction in red meat and alcohol consumption lowered the chance of getting the disease.




Cancer Research UK argued that the Government should do more to help people make healthy lifestyle choices.

Amnesty International, in fifth, gained extensive media coverage of its criticism of the Saudi royal family’s visit to the UK.

The charity condemned the PM’s refusal to debate human rights issues in Saudi Arabia and alleged ‘executions, floggings, prolonged detention of peaceful critics and discrimination’ were widespread in the kingdom.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Hit or Miss? UKIP responds to Times story about Nigel Farage expenses

Hit or Miss? UKIP responds to Times story about Nigel Farage expenses

UKIP and its leader Nigel Farage came out fighting over a story in The Times yesterday that he is facing an investigation over £60,000 of "missing" European Union funds.

Ebay appoints Launch PR and Exposure for UK consumer work

Ebay appoints Launch PR and Exposure for UK consumer work

Online retailer eBay has appointed Launch PR and Exposure to its roster of agencies for UK consumer work.

Skyscanner selects Mischief for UK PR task

Skyscanner selects Mischief for UK PR task

Flight search company Skyscanner has brought in Mischief PR to oversee its UK communications as part of a Europe-wide round of agency appointments.

Virgin Galactic hands global PR duties to Edelman

Virgin Galactic hands global PR duties to Edelman

Virgin Galactic has picked Edelman to handle its six-figure global PR account in the build-up to its first commercial flight into space.