The survey will also make interesting reading for anyone promoting alcohol in the Midlands. According to the chart, citizens of Birmingham, Bromsgrove and West Bromwich are a great deal more likely to reach for the stronger stuff on their weekly supermarket trip.
In fact, spirits rate 20-50 places higher than the national average, while beer sales move the other way.
Which just leaves one question - what is it about the Midlands that drives people to whiskey and vodka? Answers on a Spaghetti Junction-shaped postcard.