The agency has brought in Debra Johnson, former head of corporate comms at television production company FremantleMedia, to head up the new venture. She arrives from ING Media which she joined just three months ago as associate director (PRWeek, 4 May).
Taylor Herring is looking for clients in the media and entertainment industry such as companies working in independent production and media law.
The agency is currently recruiting a ‘small team of experts’ for the division.
MD James Herring said: ‘Our goal is to become a one-stop-shop for PR.’