Hit or Miss ... Hopkins horror

Following some sloppily executed self-promotion, The Apprentice contestant Katie Hopkins was plastered across the papers over the last week.

Subsequently, she lost her day job as a brand consultant for the Met Office and may have scared off potential employers. Sunday paper tell-alls and shots of her romping in a field did not help. Broadsheet columnists criticised her for talking up her home-wrecking skills. India Knight's Sunday Times column asked whether Hopkins 'felt that nicking people's husbands was a great achievement'.

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