Nissan raids rival for comms chief

Nissan Motor (GB) has repĀ­laced its director of comms with a former staffer, poached from rival Mitsubishi Motors.

Gabi Whitfield is currently general manager for press and public affairs for Mitsubishi. She joins Nissan on 30 July in the position vacated by Wayne Bruce, who was promoted this year to communications director for Nissan-owned premium brand Infiniti Europe.

Whitfield had previously worked at Nissan Europe and Nissan Motor (GB) in various roles.

Whitfield now reports to both Nissan Motor (GB) managing director Gary ­Frigo, and to V-P comms for Nissan Eur­ope Jean-Paul Mari.

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