Lord Razzall, Anna Werrin and Robert Bean plan to launch Northstar Communications ‘in the next few weeks’.
Razzall is a former chair of the party’s campaigns and communications committee and is currently the party’s spokesman on trade and industry in the House of Lords. He is particularly close to former leader Charles Kennedy and was best man at Kennedy’s 2002 wedding to Sarah Gurling.
Werrin is Kennedy’s former principal aide and ‘gatekeeper’, who was by Kennedy’s side when he dramatically resigned over his drink problems in January 2006.
And Bean is a former head of advertising at BT and the co-founder of Banc, the advertising agency used by the Lib Dems in the 2001 and 2005 General Elections.
Werrin said: ‘We’re hoping to formally launch within the next few weeks, although we already have some confirmed business coming in. Once we’re fully up and running we aim to offer a bespoke service across the public affairs and events spectrum.’
She added: ‘Having known each other for several years and worked together on an ad hoc basis, it made perfect sense to start a business together – we know that we get on well and that we have complementary skills.
Between us we have a vast range of experience and knowledge across the parliamentary, media and business fronts.’
Earlier this year, Kennedy’s former deputy press secretary Olly Kendall decided to make the move into public affairs consultancy, taking a job at John Lehal’s lobbying shop Insight Public Affairs (PRWeek, 10 January).