Nelson Bostock founder plots exit for New York

Tech PR veteran Roger Nelson is preparing to leave Nelson Bostock Communications, the agency he co-founded 20 years ago. He will move to New York in the autumn.

Last week, fellow co-founder Martin Bostock moved from a joint MD role to that of executive chairman. Meanwhile, associate director Lee Nugent has become MD, overseeing the day-to-day running of the 55-strong agency.

Nelson Bostock was acq­uired by marketing services group Creston in September 2003 for £10.7m (PRWeek, 27 Sep 2003). The earn­out period ended this month.

Nugent said the restructure was ‘unrelated' to the earnout, and that Nelson, an American citizen, had long planned to return to the US with his family.

He added: ‘Roger will continue to have a relationship with the agency on a freelance basis, and will help where there are opportunities in America.'

The agency has yet to decide whether to launch a branch of Nelson Bostock in the US. Nugent - who has been at the agency since 1996 - now rep­orts to Bostock, who in turn reports to Creston CEO Don Elgie.

Nugent described Bostock's new full-time role as ‘very much hands on', focusing on ‘supervising growth and ensuring we meet the expectations of our parent firm', as well as client work.

Prior to Nelson Bostock, Nelson launched Nelson Associates. He was previously at tech firm Extel Communications, where he met Bostock. The latter's career has included spells at Good Relations and Hackney Council in London.

The agency's clients inc­lude Cannon and Ericsson.

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