WWF enlists pair for eco campaign

WWF has recruited two senior staff to its comms team ahead of the launch of its high-profile One Planet Living campaign.

Lucy Bertenshaw and Owen Gibbons have joined the charity as senior campaign officers, and will slot into a nine-strong UK comms division.

One Planet Living kicks off later this year, and will be the WWF’s first campaign to focus on the environment in general rather than a specific cause (PRWeek, 7 July 2006).

Gibbons joins from Amnesty International’s International Secretariat, where he worked on its Zimbabwe and Stop Violence Against Women campaigns.

Formerly a researcher for Forum for the Future, Bert­enshaw has recently been ­working on environmental projects in South America.

They report to campaigns director Paul King.

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