A 200-tonne oil slick covered hundreds of birds and animals, many of which ended up in the care of the RSPB and RSPCA.
Subsequent coverage of the charities’ efforts pushed them to the top of January’s NGO Watch.
In eighth spot, Greenpeace’s anti-whaling campaign saw the charity’s Esperanza lead a fleet of inflatable craft in a standoff against Japanese vessels armed with harpoons.
The Red Cross dropped from first in December’s chart to ninth, but won coverage with its announcement of an emergency response unit for Scottish families.
Other organisations in the table included Age Concern (fourth), which was promoting its ‘Hungry to be Heard’ campaign on malnourishment among over-65s; and Friends of the Earth International (third), which focused its ire on the record annual $25bn profits of Shell.
The campaigning organisation called on the firm to spend more on environmental and community-related programmes.
NGO Watch January 2007 ranking
|Ranking||NGO|| No. of Mentions |
|01.|| RSPCA ||391|
|03.|| Friends of the Earth International ||274|
|04.|| Age Concern ||198|
|05.|| Cancer Research UK ||182|
|06.|| Amnesty International ||181|
|07.|| Citizen’s Advice Bureau ||166|
|08.|| Greenpeace ||146|
|09.|| Red Cross ||133|
|10.|| Oxfam ||102|