Agencies warn of vanished product

PROs have been urged to be on their guard by agencies that have found themselves chasing £5,000 worth of products sent to glossy magazine Panther Style.

PPR Associates told PRWeek it sent the magazine a hi-fi and speakers, at its
request, in May.

But none of the items has yet been returned and PPR managing director Nicki Perrin said she has been
unable to contact anyone at the magazine since. ‘I have advised my clients to contact the police,’ she said.

Meanwhile, Firefly Communications said it had sent the magazine a £280 camera, also unreturned. PRWeek’s attempts to contact the magazine, published by Napoleon Publications, have so far been unsuccessful.

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