Windsor-based Octopus Communications, whose account director is Cherry Giles, has run PR for both markets for two years. It now just handles marcoms.
Sparx was invited by Maconomy business development director Marcus Leathwood to take on the six-month account. Its work will revolve around establishing Maconomy as a leader in the field, and moving it into other consultancy client areas, such as law.
Sparx account director Catherine Eyres reports to Leathwood.
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