Appleyard leaves Mainland for MRM

Financial services shop Media Relations Management has poached Mainland senior associate Andrew Appleyard.

Appleyard, who was the first PRO to join the firm, which MD Neil Mainland set up in 2002, started at MRM last month as a director.

Founder Richard Wheat left Financial Dynamics to set up MRM in 2003.

MRM has also taken the life insurance brief for the UK arm of Zurich Financial Services from Consolidated Communications. It already handles PR for Zurich International's life products.

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