Tsunami appeal boosts Gift Aid

The scale of the Disaster & Emergency Committee's (DEC) Asian tsunami appeal has enabled charities to boost donation revenues, according to a report by the Institute of Fundraising.

IoF chief executive Lindsay Boswell said that a 32 per cent increase in the use of Gift Aid - which enables charities to claim back basic rate tax from the Inland Revenue on donations from tax payers - was one of the major reasons for the rise in incomes.

'Charities have capitalised on donors' heightened awareness around Gift Aid, spurred on by the DEC's high-profile tsunami appeal,' said Boswell.

The research investigated how the appeal for victims of the tsunami affected UK fundraising in general.

It found that although charities were concerned about media coverage of DEC appeals, more than 58 per cent maintained or increased their income on the previous year.

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