Lewis to promote Sanyo in Europe

Electronics giant Sanyo has appointed Lewis PR to publicise its 3G mobile phone handsets in the UK and France.

The products, launched in Japan four years ago, came to Europe in January.

Lewis will organise product reviews and manage relations with consumer, business, national and telecoms press. The brief also involves mobile operator relations.

'Sanyo wants to be recognised as a market leader,' said Lewis Central Europe business development director Uwe Lang.

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