Cancer Research hires Lilly’s Taylor

Cancer Research UK, one of the country’s biggest NGOs, has hired Maxine Taylor for its top PR post. She will step up pressure on the Government to implement a complete ban on smoking in public places.

Taylor joins from drugs firm Eli Lilly, where she is UK director of corporate affairs. She takes up the post of executive director of policy and comms at the charity in April, overseeing a team of 100.

The charity is also trying to deter young people from taking up smoking and eating unhealthy food – it wants to ensure young people are aware that obesity and smoking can cause cancer later in life.

A former director of marketing and comms at the British Heart Foundation, Taylor replaces professor Robert Souhami, who retires at the end of March.

‘We have a strong fundraising profile but we need to engage more at public-policy level,’ she said.

Taylor plans to focus on lobbying the EU on scientific research policy and guidelines.

The charity also wants to increase its communication with the scientific community and to promote the benefits of donations to its research.

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