LA Fitness hires PRO Livingstone

Gym chain LA Fitness has hired Jo Livingstone as head of PR. She replaces Carolynne Bull-Edwards, who left to become head of PR for Friends Reunited.

Livingstone joins from financial PR agency WMC Communications, where she was an account director.

LA Fitness confirmed to the London Stock Exchange in December that it was in talks with several private equity firms to take the business private.

Fred Turok, the former PE teacher who runs the chain, is discussing plans for a possible management buyout of the company. LA Fitness operates 66 clubs.

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