Birmingham partnership sets up London

Birmingham City Council has teamed up with the city’s two promotional bodies, Birmingham Forward and Marketing Birmingham, as well as the NEC Group and the Birmingham Chamber of Commerce, to open a London office.

The promotional partnership will target the capital’s businesses and media and Whitehall to encourage investment in Birmingham and the West Midlands.

Council leader Mike Whitby said: ‘The first port of call is London – the seat of government and policy makers, the centre of finance and the base of the national media. We should be leading, not following, and therefore we must be at the cutting edge of policy and funding decisions.’

The move follows a change in the council’s administration to the Conservative Party earlier this year, a new Marketing Birmingham CEO and a new NEC Group chief executive.

Birmingham Forward chief executive Simon Murphy added: ‘We want to find a network of companies in London to support the activities of the office.’

The office will be in Green Park and will open before Christmas, according to Birmingham acting head of comms Audrey Geber.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

WPP sees PR revenue recovery thwarted by strong pound

WPP sees PR revenue recovery thwarted by strong pound

Burson-Marsteller parent company WPP has reported a 4.1 per cent drop in PR and public affairs revenue despite organic growth continuing across the regions in the final quarter of 2013.

Max Clifford trial jury finishes sixth day of deliberations

Max Clifford trial jury finishes sixth day of deliberations

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has been sent home and will reconvene tomorrow morning for a seventh day of deliberations.

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Fishburn's management have defended their reinvention of the 23-year-old agency amid industry mutterings, fed by a series of director-level departures, about the direction in which it is going.

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

EasyJet aimed to break the world record for the highest ever theatrical performance for Shakespeare's 450th birthday yesterday with the Reduced Shakespeare Company performing on a flight from Gatwick to Verona.