Ask Jeeves hires Mantra’s Meakin

Ask Jeeves has appointed a former consultant at Mantra to its top UK PR role.

Lisa Meakin has joined the search-engine firm as PR manager amid a marketing push to promote its revamped website and a fresh, slimmed-down look for brand icon Jeeves the butler.

Ask Jeeves is aiming to better compete with the likes of Yahoo! and Google.

Meakin said she had no plans to review Ask Jeeves’s relationship with Brands2Life. She replaces Claire Tordoff, who is understood to have left to pursue her own venture.

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