Russian student body presents branding lectures

The Russian Association of Public Relations Students (RASSO) has announced it is to present a series of English-language lectures on branding.

The course consists of five lectures, hosted by president of the Russian division of Nestle Foods, Hans Guldenberg. Lectures will cover basic theories of global and local brand management, as well as case studies from Nestle.

Guldenberg is deputy chairman of RusBrand, a society of around 50 Russian and international trademark holders.

RASSO members can apply for advance registration at rasso@rasso.ru.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.