Pittsburgh uni in Manchester push

The University of Pittsburgh has appointed Roland Dransfield PR to help launch its Executive MBA course in the UK and to promote its Manchester-based business school, which opens in March 2005.

The Katz Graduate School of Business, which also operates in Pittsburgh, Brazil and Prague, is to be promoted by Roland Dransfield for six months in the UK and Ireland.

The Manchester agency was appointed following a four-way pitch.

Roland Dransfield will target regional businesses.

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