The awards were previously limited to AMEC’s own members. Other changes in this year’s awards are extra categories to recognise the breadth of work being conducted by AMEC members. Categories will cover best use of media evaluation in the public, the not-for-profit, B2B, B2C and international sectors.
AMEC chair-elect Giselle Bodie said: ‘We know that evaluation is playing a bigger role in the marketing communications industries because our membership has increased by more than 50 per cent over the last two years, and because of the number of companies operating in this environment.’
The awards take place at the Berkeley Hotel in Knightsbridge on 9 November. The deadline for entries is 30 June.
For the entry kit go to