Frank PR links OK! with Pirates bash
Majorca’s most popular family entertainment venue, Pirates, has negotiated exclusive coverage with OK! Magazine through Frank PR for its 21st anniversary season launch party, which will feature an association with Great Ormond Street Hospital (GOSH).
Pirates will take 37 GOSH patients and their families to Majorca to mingle with UK and local celebrities on 8 May.
Frank PR joint MD Nadia Gabbie said the objective was to generate interest beyond travel media. It will follow the event by targeting women’s press and regional titles with the experiences and celebrity encounters of patients who attended.
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