New German PR agency for New Zealand

Air New Zealand responds to the Lord of the Rings.

The airline Air New Zealand has commissioned the services of Noble Kommunikation to promote the airline in Germany. The Neu-Isenburg based agency is to raise awareness of the New Zealanders’ route network and services among industry professionals and air travellers. Noble is also handling communications surrounding the commitment from the official “Airline to Middle Earth” to the “Lord of the Rings” film trilogy, which is filmed in New Zealand.

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