Brunswick’s £22bn takes top spot in Deal Watch list

Brunswick has jumped six places to lead the Deal Watch table of last month’s top mergers and acquisition PR advisers.

The firm reclaimed the top spot it last held in May (PRWeek, 9 May) after working on deals worth over £22bn in October.

Brunswick’s most significant work included advising Russian oil company Yukos in the UK on its £7.7bn acquisition of Russian rival Sibneft and working with Financial Dynamics as advisers to Amersham on the £5.7bn sale of the company to General Electric Company. The firm also advised energy company Powergen on its £1.1bn acquisition of Aquila Sterling.

In total, Brunswick worked on deals worth £22.9bn in October, comfortably ahead of its nearest rival and the leader of the September table, Financial Dynamics, which advised on deals worth £14.8bn.

Apart from Amersham, Financial Dynamics’s other key piece of work was advising British American Tobacco on its £2bn sale of Brown & Williamson Tobacco to RJ Reynolds Tobacco Company.

Work on the £2.5bn insititutional buyout of Scottish & Newcastle’s retail business by Spirit Amber Bidco saw Finsbury move up to fourth place for advising Merrill Lynch on the deal. Tulchan similarly held on to third place after advising Spirit Amber Bidco.

In total, October saw the top ten M&A PR advisers work on deals more than two and a half times the transaction value of those worked on by the top ten firms in September. October’s activity also gave Merlin Financial Communications and Channel 2 Communications their first ever positions in the top ten at seventh and joint ninth places respectively.

Merlin’s work included advising on the LNM Group £1.3bn privatisation of Polskie Huty Stali. Channel 2 was this month brought in to work alongside Citigate Dewe Rogerson advising Anglo Gold on its increased offer for Ashanti Goldfields, pushing the South African PR firm Du Plessis Associates out of the top ten as the deal moved into its final stages.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

Department store John Lewis is to use its 150th anniversary this year to talk about its history, which "not enough people know about", according to director of communications Peter Cross.

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.