Jeffrey Group launches media relations service in Latin America

The Jeffrey Group has announced a new service which will provide media relations in the secondary markets of Latin America and the Caribbean.

According to CEO Jeffrey Sharclach, the move is in response to current market conditions which have led multinationals to focus PR efforts on Mexico and Brazil, resulting in little activity in the smaller countries of the region.

A dedicated team at the group's Miami headquarters will work with journalists at key publications in countries including Chile, Colombia, Peru and Venezuela as well as Central America and the Caribbean. The company also provides media monitoring services in the region.

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