Lovell quits T-Mobile comms director post

Mobile phone giant T-Mobile’s top UK communicator, Neil Lovell, has quit after less than two years in the post.

Director of corporate communications Lovell, who will not be replaced, said he had ‘done all I can in that role’ and has left without a job to go to.

Lovell denied T-Mobile was ‘cutting back’ on PR, despite the axing of his role, saying the task of communicating the firm’s rebrand from One2One – which took place last year – had been achieved.

He said T-Mobile no longer had a need for an ‘overarching’ senior PR figure, covering both internal and external comms. He added that in a restructure, which has coincided with his exit, the internal comms and ‘knowledge management’ teams, which overall contain nine staff, will shift into the HR department.

Head of external comms Patrick Barrow has now become the firm’s most senior external communicator, reporting to group headquarters in Germany and heading an eight-strong PR team.

Lovell took the T-Mobile post – his first PR position – in October 2001 from recruitment agency Barkers Advertising, with a remit to communicate the rebrand (PRWeek, 5 October 2001).

He said he would ‘definitely’ remain in the PR sector, adding that he would not ‘jump in to something straight away’.

Late last month, it was announced that T-Mobile had hired Citigate Dewe Rogerson on a group-wide international corporate and financial remit (PRWeek, 25 July).

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.