Michael Jackson drafts in advisers

Michael Jackson drafted in crisis PR advisers last week during the media onslaught following his interview with Martin Bashir. As reported on www.prweek.com (07/02/03) Jackson's UK lawyers called in Bell Yard Communications. Jackson was criticised in the press for admitting that he shares his bedroom with young children - though he insisted such relationships were innocent in nature. Bell Yard founders Richard Elsen and Melanie Riley, with consultant Stephen Lock, are running the account. Elsen said: 'We are working on messaging in the UK and Europe and acting as Jackson's spokesman in the UK media.'

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