Railtrack's Clark joins SABMiller in top PR job

Brewing giant SABMiller has hired former Railtrack PR chief Sue Clark as its first director of corporate affairs.

Railtrack's Clark joins SABMiller in top PR job
Railtrack's Clark joins SABMiller in top PR job

As Clark's appointment was announced this week, she confirmed she is to review the corporate PR and public affairs functions at the world's second largest brewer.

In her new role Clark reports to CEO Graham Mackay and becomes a member of the firm's executive committee. She is based in the firm's corporate HQ in London.

Mackay said: 'Over the last year the group has grown in size and global reach. With Sue's appointment we will strengthen our range of corporate activity through the establishment of a co-ordinated corporate affairs function.'

Clark, a former corporate affairs boss at Scottish Power, left the Railtrack post last year (PRWeek, 1 February 2002) but remained at the group as a consultant until December to lead the campaign to gain compensation for shareholders.

At SABMiller, she is tasked with creating the firm's first corporate affairs function, which includes a review of group-wide corporate comms strategy and structure.

Clark said that the review is set to conclude within months and could result in a pitch for external agency support on the corporate and PA side.

However, she said another option could be to strengthen the role of the existing 12-strong in-house function, particularly regarding PA.

She said a pitch process for financial PR was not being discussed as the firm already has support in that area from Cubitt Consulting.

Clark added that on the corporate and PA side any agency would need a global reach, looking at audiences such as Washington and the institutions of the EU.

The creation of a corporate affairs function is seen as vital to the firm, which last year become the world's second largest brewer behind Anheuser-busch, following South African Breweries' (SAB) acquisition of Miller Brewing.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

Department store John Lewis is to use its 150th anniversary this year to talk about its history, which "not enough people know about", according to director of communications Peter Cross.

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.