Client: Action Research
PR Team: In-house
Campaign: Raising Awareness About Research Into the Effects on Children
of Untested and Unlicensed Medicines
Timescale: December 2000 - September 2002
Director / Consumer / Central London Foundry, The Central London
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Former Department for Culture, Media and Sport special adviser Victoria O'Byrne is leaving the body responsible for the Olympic Park to join Richard Branson's Virgin Group as director of corporate affairs next month.
The tobacco industry embarked on a PR strategy that exaggerated the threat of the illicit tobacco trade in response to the Government's plans for plain packaging, a new research paper has claimed.