Emap Performance in consumer PR review

Emap Performance - the magazine, TV and radio group - is conducting a review of its consumer PR needs.

Head of press and PR Maureen Corish said the review did not cover all of Emap Performance's brands - which include the Kerrang!, Q and Smash Hits franchises - but confirmed the imminent conclusion of several PR contracts had prompted a review of much PR handling.

It is understood the consumer PR work for Kerrang! magazine and its award ceremony has already been reviewed, with specialist music promoters Hall or Nothing picking up the business.

It is the second major PR review to take place since Corish joined Emap in April last year (PRWeek, 14 April 2001). On joining the firm, Corish embarked on a complete review of all PR handling within her consumer, trade and corporate remit.

Corish added that Emap Performance's relationship with retained corporate agency The Braben Company is unaffected by the review.

Corish would not reveal the other titles that are being reviewed, stating that it would be unfair for the agencies involved.

However, she confirmed that magazines, award ceremonies, radio and TV stations were involved.

She said that the purpose of the review was to look at fresh ideas for the group's PR work: 'I've been here just over a year and some of the PR contracts are coming to a natural end, so it seems the right time to have a look and maybe refresh the work we're doing and get some new ideas in.'

'We're looking for people to bring new ideas to the table to get us more coverage,' Corish added.

The Emap Performance division includes recent launches Smash Hits Radio and Sneak magazine, as well as TV stations The Box, Kiss, Q and Smash Hits.

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