Concorde crash PRO moves to Luther

The PRO who handled the crisis PR response to the Concorde crash in 2000 has resurfaced at PR shop Luther Pendragon.

Chris Springham was acting director of corporate comms for aero-engine maker Rolls-Royce from March 2000 until the end of that year.

During that time he oversaw PR for the annual Farnborough air-show, as well as leading an international team of crisis PROs responding to the Paris crash in July 2000 that killed 113 and led to Concorde being grounded for one year. The crisis campaign scooped a PRWeek Award the following year.

Springham accepted voluntary redundancy from Rolls-Royce at the end of 2000 in a corporate restructure that saw a reduction of more than five thousand jobs at the engineering giant.

He joined Luther last week after a 14-month freelance spell during which he advised firms in the energy and motorsport sectors.

He will work on new and existing business with founding partners George Pitcher and Charles-Stewart Smith, and brings the partner count at Luther up to nine.

Springham joined Rolls-Royce in July 1999 as director of media relations, before being promoted to acting director of corporate comms following a review of strategic comms.

That review also led to the existing corporate communications director, Peter Barnes-Wallis, being handed the role of financial communications chief with a focus on the City and analyst community.

Prior to joining Rolls-Royce, Springham spent a decade at oil giant Mobil.

He worked as spokesman in Washington, DC, for five years during the 1990s, before taking on an EMEA-wide public affairs role.

He said: 'The point of my joining from the client-side is to help Luther think like a client. Hopefully that will help us grow the business.'

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