Breakfast Briefing, 9.25.2017: The 5 stories PR pros need to know on Monday morning

NFL protests, Trump's new travel ban, HP's agency diversity initiative, Beth Balsam's new agency.

President Trump is at odds with NFL players after more than 100 protest during the National Anthem. Entire teams kneeled or remained in the locker room while the Anthem played, including the Seahawks, Titans, and Steelers. Trump urged the NFL to fire players who took a knee on Twitter, but the protest took on its own life online with #TakeAKnee trending much of the day. The NFL has not yet made a statement, but players and coaches have been vocal.

The travel ban, take three. President Trump issued yet another travel ban over the weekend. It still includes five predominantly Muslim countries - Iran, Libya, Syria, Yemen and Somalia, but the latest iteration also lists Chad, Venezuela, and North Korea.

HP’s agency diversity initiative shows its agencies meeting gender targets, but missing on minority representation. One year ago, the company announced the initiative which asked its agency partners to set, plan for, and achieve diversity targets for female and minority representation for the teams working with HP.

Advertising Week begins in New York, but also look for some notable names in PR at the week-long event. Check out the full schedule here, and if you can’t make it to New York, many sessions will also be live streamed,

New on PRWeek this morning: Beth Balsam, former U.S. president and CEO of Hill+Knowlton Strategies, launches her new agency X2PR - pronounced "times-two PR" - that focuses on consumer. Balsam left H+K in May and was replaced by Alexander Jutkowitz. 

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