The PR Week 5.26.2017: Knotch CEO Anda Gansca, influencer marketing, Ford's new comms head

PRWeek's editorial team discusses the news of the week with special guest Anda Gansca, cofounder and CEO of Knotch.

Anda Gansca
Anda Gansca

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PRWeek editor-in-chief Steve Barrett and news editor Frank Washkuch talk with Anda Gansca, cofounder and CEO of analytics firm Knotch, about influencer marketing, Golin's study on brand relevance, Ford's new comms head Mark Truby, and former Toyota communications lead Julie Hamp resurfacing at Finsbury.

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