'It did absolutely everything wrong': 11 quotes that sum up 2016 in the world of PR

Woah, 2016. That was quite a year. In case you'd not been concentrating, PRWeek UK has compiled 11 quotations to sum up the past 12 months in the world of comms...

"If Goldman Sachs had offered Leave.EU six figures we would have told them where to stuff it."

February: Press statements from Brexit campaign leader Arron Banks became increasingly boisterous, as Leave.EU established its place in the 'leave' firmament


"We’re told that cassette tapes and vinyl are making a come-back, so why can’t a new print newspaper be a success?"

February: Ketchum director Darren Young reflecting on the launch of The New Day, Trinity Mirror's new print-only newspaper


"We don’t do public affairs but we did execute Cicero."

April: The Romans show Cicero Group who is boss when it come to Google ad words


"There is a material difference between what is in the "public interest" and "what the public finds interesting"

May: Michael Patrick, partner at Farrer & Co on the Supreme Court’s ruling on the PJS privacy injunction appeal


"The plain fact is that it did absolutely everything wrong."

June: Adam Leigh, strategy director at W, on why The New Day closed after just two months


"I can't be judge and jury"

June: Arcadia boss Sir Philip Green at his Select Committee appearance when asked whether the session had dented his reputation


"The Donald may be an unlikely inspiration, but his comms team is definitely one to watch as they steamroller towards the White House."

June: Marcus Gault, managing director of insight at Kantar Media, on what UK comms can learn from the be-wigged US politician


"It's not how I voted. It's not what I wanted. I'm now on the lookout for silver linings."

July: Richard Fogg, CEO of CCgroup bites the bullet following the EU referendum result


"At first shocked, then horrified, then angry and then very, very sad"

August: Ketchum London CEO Denise Kaufmann on Saatchi & Saatchi chairman Kevin Roberts' opinion that the gender diversity debate was "fucking over"


"It’s a great compliment to be second to Matthew Freud"

October: Lord Bell, on becoming the second PR legend to be inducted into the PRWeek UK Hall of Fame


"I admire their originality, I admire their courage and I admire their capacity to lie"

November: veteran broadcaster and newsman Jon Snow on the traits he admires in PR professionals

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