Watch: DFS staff brought to life in Christmas campaign by Wallace & Gromit animator

Aardman, the studio behind Oscar-winning animation Wallace and Gromit, has collaborated with DFS to put 14 employees at the heart of the furniture retailer's Christmas campaign.

Aardman and the creative agency Krow selected the DFS staff they wanted to bring to life in the stop-motion film after weeks of site visits to the company.

The work is the first instalment in a new campaign by the agency for DFS designed to highlight the hard work, technique and artistry of the team who hand-make customer orders all year round.

DFS is also working with PR agency Teneo Blue Rubicon.

Would you like to post a comment?

Please Sign in or register.