Breakfast Briefing: The 6 stories PR pros need to know on Friday morning, 9.16.2016

It's 2016, and birtherism still won't go away.

(Image via Honest Company's Facebook page).
(Image via Honest Company's Facebook page).

Birtherism is back. Just when you thought the 2016 presidential election couldn’t get any stranger, both camps are sparring over Donald Trump’s refusal to acknowledge in a Washington Post interview that President Barack Obama was born in the United States. Trump’s campaign later released a statement saying its candidate, after years of questioning Obama’s birthplace, concedes the president was born in Hawaii. Hillary Clinton jumped at the chance to call Trump bigoted. CNN: Is Trump trying to have it both ways?

Election roundup. Bernie Sanders to help Clinton reach millennials, voters considering third-party choices, in Ohio on Saturday. Trump is pledging to create 25 million jobs, but experts in both parties are doubting his economic plan. Ivanka Trump responded after a testy Cosmopolitan interview, saying the magazine should focus on creating change instead of questioning her. Jimmy Fallon messed up Trump’s hair, but some viewers are upset he didn’t take a hard line against the Republican candidate.

Honest Company near sale to Unilever. Jessica Alba’s consumer packaged goods company, which has been accused of being not so honest about the contents of its products, is close to being acquired by Unilever, according to reports. However, the $1 billion expected price tag is well below prior valuations for Honest Company.

GoPro set for drone reveal. The camera-maker is set to take the wraps off its first drone, called Karma, on Monday. The product release is an opportunity for GoPro to restart its image with consumers, according to the Los Angeles Times, with its share price down 70% from last July and three straight losing quarters.

The NFL on Twitter. Recode gave the first NFL game on Twitter pretty good marks — the Jets beat the Bills 37-31 — saying it was easy to use and trolling tweets were filtered out. One low grade was for not integrating tweets and other data into the broadcast. (I agree with the latter point after watching a quarter on Twitter).

Government makes Samsung recall official. The U.S. Consumer Product Safety Commission officially began a recall of a million Galaxy Note 7 smartphones on Thursday afternoon, after more than two dozen reports of burns and more than 50 reports of property damage. Following a Wall Street Journal story earlier this week saying Samsung botched its initial recall, The New York Times reported Friday morning on how the recall, initially thought to be a success, quickly went south.

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