PAN Communications hires Sparkpr veteran Joseph Martorano in San Francisco

For the past five years, Martorano has served as senior director of the enterprise practice at Sparkpr.

SAN FRANCISCO: PAN Communications has hired Sparkpr’s Joseph Martorano as a director in its San Francisco office.

He will start at the firm on July 13, reporting to Rob Adler, EVP and MD of the San Francisco office.

"The opportunity aligns well with my 20-plus years of experience in communications across a variety of sectors," Martorano said. "I was really looking for an opportunity that would utilize my background but also look at overall dynamics."

For the past five years, Martorano has served as senior director of the enterprise practice at Sparkpr, according to his LinkedIn profile. He has worked with clients including Avast, HP, Microsoft, WalmartLabs, and several startups during a two-decade career in communications.

PAN’s San Francisco staff has also recently moved to a 4,500-square-foot office at 100 California Street. The Boston-based agency also has offices in Orlando and New York.

PAN established its San Francisco office last December when it acquired Vantage PR.

This story was updated on June 28 with comment from Martorano and additional details.

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