Merger of Warman & Bannister sees SNS expand group

Business-to-business specialist marcoms firm SNS has bought out Top 150 PR firm Warman & Bannister (W&B) to create the SNS Group.

The deal, for an undisclosed sum, sees the end of the W&B brand, which merges entirely with SNS to form an enlarged group with expected turnover of £9m and combined staff of 75.

SNS Group now has four offices, adding W&B's bases in Cambridge and Eindhoven, Netherlands, to existing sites in Kent and Surrey.

W&B managing director Simon McKay becomes MD of SNS in Cambridge, while SNS group chairman Len Scannell keeps that role.

On losing the W&B brand, SNS spokesperson Theresa Prevost said: 'We took the decision that we would want to harmonise across the group and quickly establish a consolidated brand for the whole group.'

In last year's PRWeek Top 150, W&B - which has grown its fee income by almost 500 per cent since 1996 - held its place as the fastest growing agency over five years.

The new group will provide a range of B2B marcoms services, including PR, advertising, design, new media, exhibition and event management.

W&B will transfer its clients to SNS. They include Philips Semiconductors and Philips Medical Systems.

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