In brief: Merlin's new corporate affairs chief, wins for Clarity, Cognito, Manifest

Merlin Entertainments appoints James Crampton from Diageo, Money 20/20 selects Cognito, SalaryFinance appoints Clarity, Bosch appoints Publicasity and more from PRWeek UK.

James Crampton: Corporate affairs director at Merlin Entertainments
James Crampton: Corporate affairs director at Merlin Entertainments

Merlin Entertainments appoints James Crampton

James Crampton has taken up the newly created position of corporate affairs director at Merlin Entertainments, whose portfolio includes Alton Towers, the London Eye and more than 100 attractions across 23 countries. Crampton arrived in post yesterday from Diageo, where he had held various roles including global external comms director. He had also previously held comms roles at Old Mutual and SAB Miller.

Crampton will report to investor relations and corporate affairs director Alistair Windybank, and will have primary responsibility for media relations and internal comms as well as managing wider non-financial stakeholder relationships. Windybank said of his new colleague: "His experience of working at a group level in companies that own a range of high-profile consumer brands will prove invaluable as we move forward."

Money 20/20 selects Cognito

Financial services agency Cognito has been appointed by financial conference Money 20/20 as media partner to help launch the inaugural Money 20/20 Europe event. Cognito had previously collaborated with Money 20/20 in Las Vegas since 2014, and will facilitate media partnerships and manage European media outreach in advance of the event in Copenhagen in April.

SalaryFinance brings in Clarity

Personal debt company SalaryFinance, which was co-founded by Google UK’s former MD Dan Cobley, has appointed Clarity PR as its retained agency. The agency was appointed after it supported the launch of the service in the UK last year. Clarity will continue to raise awareness of the service via a media relations programme, positioning SalaryFinance as an innovative FinTech pioneer with a social purpose. 

Bosch appoints Publicasity

German appliance brand Bosch has appointed Publicasity as its newly retained PR agency for its range of home appliances, following a four-way pitch. Publicasity will deliver a digital and social media campaign in the spring, along the theme of Every Day Wins with Bosch. It will form part of a wider marketing campaign across the year. The account will be led by Publicasity associate director Barbara Normile.

Vivino turns to Manifest

Wine app Vivino has hired Manifest to manage its press office and campaigns, with the aim of raising awareness of the app and increasing downloads. With Vivino, users may take a photo of a wine label or wine list to be shown ratings, reviews and costs. People can also submit their own reviews to the database.

Golley Slater's fuel work

Golley Slater has been chosen by quality assurance scheme Woodsure to promote the use of approved wood fuel among producers, retailers and consumers. Golley Slater was appointed after a competitive pitch.

Portas wins Harris Tweed Authority

Portas has been appointed by The Harris Tweed Authority, the legal guardian of the tweed style, to work on a project for the Milan Design Triennale, which runs from 31 March to 12 September 2016. Portas will be providing comms strategy, designer liaison and PR support for the organisation.


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