Need to know: the 7 top stories for Asia comms, media and marketing pros on Tuesday, 29/3/16

Core PR sets up in Malaysia; Ryanair denies Brussels price hikes; new Microsoft APAC CMO; no Uber IPO; Japan stirring East China Sea dispute; PlayStation for iOS & Android; Man U targets China.

Ryanair is fighting allegations of price hikes following the Brussels terror attacks
Ryanair is fighting allegations of price hikes following the Brussels terror attacks

Crisis specialist firm Core Pro PR launches in Malaysia

Former Edelman executives set up boutique comms agency focused on crisis response and reputation building.

Ryanair price hikes from Brussels 'entirely untrue', says airline's comms chief

Ryanair has denied ramping up the cost of its flights to and from Brussels following the terror attacks in the Belgian capital on Tuesday, saying that media coverage of its pricing has been misleading.

Microsoft names new CMO for Asia Pacific

Microsoft has announced the appointment of Jolaine Boyd as its new chief marketing officer for Asia-Pacific.

Uber IPO uber-unlikely: CEO Kalanick

Investors in Uber and staff hoping for a fast flotation from the world's biggest ride-hailing service will be disappointed, chief executive Travis Kalanick told CNBC.

Japan's new base to stir East China Sea dispute

Japan is due to switch on a new radar observation station in the East China Sea, a move that will likely infuriate Beijing and mark the latest escalation in the long-simmering dispute between the two Asian heavyweights.

Sony set to make PlayStation games for iOS, Android

Sony has formed a new company that will create mobile games for iOS and Android devices using the intellectual property from its PlayStation characters and titles.

Manchester United targets China after tough season

While the sporting media obsess over who will manage England's biggest club next season and speculate which new players will be signed to bring back the glory days, the man tasked with bringing in the money remains very confident about the prospects for the soccer club over the long-term.

Brought to you by PRWeek Asia with additional editorial support from CNBC

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